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2003

Founded in 2003, Appleburry was a combination of our love for perfume and high quality natural ingredients.

2003

Opened our first store in King George Tel Aviv.

2006

We open our first international store in Casablanca, Morocco.

2007

Appleburry opens their fifth store in Beer Sheva in Israel's south.

2015

Appleburry relaunch with new branding, store design and international aspirations. 2015 also sees the launch of their first franchisee in Rehovot, Israel.

Story

Appleburry is our Master Perfumer’s collection of his thoughts on life, love, intimacy, adventure and religion. Understanding the elements of all things fragrant and their intimate relationship with emotion, he set about capturing the perfect scents.

On a journey that spans over a decade and endless hours of blending ingredients together; the Master’s Collection was born.

Appleburry focuses on creating quality, rich and long lasting blends that will emphasise the essence of the fragrance and stir emotion from the top notes through to the base.

Combining science and methods of old, Appleburry aims to further the development of modern artisan perfumes and ensure that the legacy of what is perfume remains timeless.